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Episode 170 Transcript: The Transformational Power of Coach Certification with LLCA

Nancy: When you invest in your growth, you are telling yourself and the universe that you’re ready to step into your full potential. You’re saying, “I believe in myself, and I’m willing to put in the work to become the very best version of me.” This kind of investment pays off in ways you can’t even imagine.

Some come in feeling uncertain. They have what it takes, but through the program, they not only gain the skills and knowledge they need but also undergo a profound personal transformation. They leave with a deep sense of confidence, purpose, and clarity about their own path as coaches. 

Nancy: Welcome to the Nancy Levin show. I’m Nancy Levin, founder of Levin Life Coach Academy, bestselling author, master coach, and your host. I help overachieving people pleasers set boundaries that stick and own self-worth anchored in empowered action so you can feel free. Plus, if you’re an aspiring or current coach, you are in the right place. 

Join me each week for coaching and compelling conversations designed to support you in the spotlight as you take center stage of your own life. Let’s dive in. 

Nancy: Welcome back to another episode of the Nancy Levin show. I’m really glad you’re here today for a conversation that’s quite close to my heart. We’re going to explore the power and potential of investing in coach training and certification, not only as a career choice but also as a profound personal and professional transformation. 

So, you might be wondering why invest in coach training now or even why invest at all, especially in a world where everyone seems to be an expert these days and where financial stability feels more uncertain than ever before. And listen, these are valid concerns. I’m going to address them head-on, drawing from recent insights and trends that are shaping the coaching industry. 

So, let’s start by looking at the current landscape. 

The New York Times recently published an article about the financial realities many life coaches are facing, but here’s the thing: every investment carries some level of risk. Especially those offered by people who promise improbably high returns right out of the gate. And investing in yourself, in your skills, and in your capacity to impact others is no different. When you choose to become a coach, you’re not just investing in a career. You’re investing in a mindset shift, a new way of being that aligns with your purpose and your passions. And you’re also stepping into a role that when done with integrity and intention, can provide not just financial rewards but the deep fulfillment that comes from knowing you’re making a difference in someone’s life. 

So, Let’s dive deeper into why this investment is more important and potentially more rewarding than ever before.  

We are living in a time where personal development and mental health are no longer niche topics

They are mainstream, and the demand for skilled, compassionate and knowledgeable coaches is on the rise. 

Another recent New York Times article highlighted a fascinating trend. Tech companies are now hiring coaches alongside therapists to support their employees’ well-being. This is a clear sign that the value of coaching is being recognized in new and unprecedented ways. This shift is not just about addressing crises or helping people get by; it’s about helping people thrive. 

Companies are realizing that coaching can lead to better performance, higher engagement, and, ultimately, a more fulfilled workforce. But here’s the catch. This level of coaching requires more than just a passion for helping others. It requires rigorous training, a deep understanding of human behavior, and the ability to guide others through their own complex journeys. 

This is where investing in a reputable coach training program becomes crucial. 

It’s not just about getting a certificate to hang on the wall. It’s about equipping yourself with the tools, skills, knowledge, and confidence to be the kind of coach who can make a real, lasting impact. So, let’s address that financial aspect for a moment.

The truth is that any worthwhile investment requires an upfront cost, but think about it: When you invest in coach training, you’re not just paying for a program; you’re investing in your future earnings. You’re creating the possibility of a career that is not only financially rewarding but also deeply aligned with your values. 

So, you might be thinking, but what about the risk? 

And yes, there are plenty of stories about coaches who have struggled. Let’s not forget that these stories are not unique to coaching. There are reality in any field where the return on investment is dependent upon the individual’s commitment, perseverance, and strategy. 

What sets successful coaches apart is not just their training but their willingness to invest in themselves continuously to keep learning, growing, and adapting to the needs of their clients. This is where a strong, supportive training program can make all the difference. It’s about more than just the initial investment.

It’s about setting yourself up for long-term success. 

So, I want to address another critical point raised in these articles: the importance of choosing the right training. With the popularity of coaching growing, there’s an influx of programs and certifications, some more reputable than others. So, it is vital to do your research and choose a program that offers comprehensive support and aligns with your own values and vision for your coaching practice. 

It’s important to remember that coaching is an unregulated industry. There is no governing body, even though the International Coach Federation would like you to believe that it is. This is not just about avoiding scams or low-quality training. It’s about finding a program that will truly prepare you to be the coach you want to be. 

And a great program will not only teach you the skills you need, but will also help you build a sustainable business model, one that will allow you to serve your clients while also taking really good care of yourself. 

So, where does this leave us?  

The reality is that the coaching industry is evolving, the demand for high-quality, well-trained coaches is growing, and the opportunities are expanding far beyond what we may have imagined only a few years ago. 

But with this growth comes the responsibility to approach coaching with the seriousness and commitment it deserves. Investing in a coach training is about more than just earning that credential. It’s about stepping into your power as a guide, a mentor, a leader. It’s about creating a life and career that reflect your deepest values and aspirations.

And it’s about recognizing that the journey to becoming a coach is in itself a transformative process, one that will challenge you, inspire you and change you in ways you may not even expect. So, if you are currently a coach or aspiring to be one, I encourage you to think of the investment in a training and certification program not only as a financial decision but as a declaration. A declaration that you are ready to serve others in a profound way and that you are committed to your own growth and evolution. Because when you invest in yourself, when you invest in your training, you are not just preparing to guide others to change their lives. You are also preparing to transform your own. 

Nancy: Hi, it’s Nancy interrupting my own show. 

I’ve got a lot of exciting things coming up in 2024, including a brand-new book. Plus, a group coaching opportunity unlike anything I have ever offered. To make sure you are in the know, pop on over to my website now and sign up for my free weekly newsletter at nancylevin.com/newsletter, so you don’t miss a thing. 

Okay, back to the show. 

Nancy: Let’s continue this conversation by talking about why now, right now, is the perfect time to invest in your future as a coach. The world around us is shifting rapidly, and with it, the coaching landscape is also evolving as well. You might be feeling these changes, seeing the ripple effects in your own life or in the lives of those around you.

In this episode, I want to also unpack the major shifts in our world and why they make investing in coach training and certification more crucial than ever before. So, let’s talk about these massive changes happening all around us. I think we can all agree that the world we knew a few years ago is not the world we’re living in today.

We’ve seen a global pandemic, social movements gaining momentum, shifts in work environments with remote and hybrid models becoming the norm, and increased awareness around mental health and well-being. These changes have not only reshaped our external world but also deeply impacted our internal landscapes. 

People are more introspective—seeking meaning, purpose, and connection on a deeper level. 

They’re no longer satisfied with just going through the motions. They want to live authentically, aligned with their values and passions. And this is where coaching comes in. As a coach, you have the unique opportunity to guide people through these transitions, helping them navigate the complexities of modern life.

But here’s the thing: To be an effective coach in this new world, you need more than just a passion for helping others. You need the right tools, techniques, and, most importantly, the right training. 

And this is where Levin Life Coach Academy comes in. 

So you might be wondering, why should I choose Levin Life Coach Academy over other coaching programs? 

It is a valid question, especially with so many options out there. But LLCA is not just another coaching program. It’s a transformational experience designed to equip you with everything you need to thrive as a coach in today’s world. In LLCA, we don’t just focus on the skills you need to be a coach. 

We focus on who you need to be as a coach.

We dive deep into your personal growth and development because I firmly believe that you can only take your clients as far as you’ve gone yourself. This program isn’t just about learning how to coach others. It’s about transforming your own life in the process. You will learn from my years of experience, not just my successes but also the challenges, too—real, raw journey that’s brought me to where I am today.  

Levin Life Coach Academy is grounded in the principles of self-awareness, shadow work, and authentic leadership. We go beyond surface-level coaching to really get to the heart of what it means to guide others through change and transformation.

And let’s not forget the community. 

In LLCA, you’ll be part of a vibrant, supportive group of like-minded individuals who are on the same journey as you. This network is invaluable, providing you with ongoing support, connection, and collaboration.  

Let’s talk about certification. I know you might be thinking, “Do I really need to be certified as a coach?” Because let’s face it, it’s true. Anyone can call themselves a coach, but in today’s world, where people are becoming more discerning and seeking real qualified support, certification matters more than ever before. 

Certification is not a piece of paper. 

It is a commitment to excellence. It’s about holding yourself to the highest standards and ensuring that you have the skills, tools, knowledge, and ethical grounding to truly make a difference in your clients’ lives. 

When you’re certified, especially through a program like Levin Life Coach Academy, you’re signaling to your clients that you’ve invested in yourself and that you’ve taken the time to learn, grow, and develop as a coach.  In a world where misinformation is rampant, anyone with an internet connection can claim to be an expert. 

Having a certification from a reputable program like LLCA sets you apart.

It gives your clients confidence that they’re in good hands and that you’ve been trained to handle the complexities of the human experience with care, compassion, and competence. So, let’s continue as we talk about the power of investing in yourself. I know that committing to a coach training program, both financially and time-wise, is a big decision. 

But I want you to think about it as an investment, not just in your career, but in your future self.  When you invest in your growth, you are telling yourself and the universe that you’re ready to step into your full potential. You’re saying, “I believe in myself, and I’m willing to put in the work to become the very best version of me.” 

And this kind of investment pays off in ways you can’t even imagine. 

It opens doors, creates opportunities, and propels you forward in your journey. I have seen it time and time again with our LLCA graduates. Some come in feeling uncertain and unsure if they have what it takes. But through the program, they not only gain the skills and knowledge they need, but they also undergo a profound personal transformation. They leave with a deep sense of confidence, purpose, and clarity about their own path as a coach. 

So, why now? 

Why is this moment in time the perfect opportunity to invest in your future as a coach? 

The answer lies in the shifts we’re seeing globally. More and more people are seeking support, guidance, and someone to walk alongside them as they navigate this new world. 

They’re looking for coaches who are not only skilled but who have done their own work. They want coaches who can hold space for their clients’ growth because they’ve done the same for themselves. The demand for qualified, certified coaches is only going to grow. People are looking for authenticity, integrity, and transformation.

They’re looking for coaches who can meet them where they are and guide them toward where they want to be. And this is exactly what Levin Life Coach Academy prepares you to do. By investing in LLCA,  you’re not just gaining a certification. You’re joining a movement of coaches who are dedicated to making a real difference in the world. 

You’re positioning yourself to be at the forefront of a rapidly evolving field, ready to step up and meet the challenges and opportunities that lie ahead. If what I’ve been sharing with you today resonates, if you’re feeling that pull, that inner nudge saying, “This is for me,” then I encourage you to take the next step right now. 

Levin Life Coach Academy is open for enrollment at nancylevin.com/yes.  

Whether you are currently a coach or aspiring to be one, this is your chance to join a community of passionate, dedicated individuals who are ready to make a difference in the world. Because I want you to remember you are not alone. We are here to support you every step of the way. 

So again, whether you’re just starting out or looking to deepen your coaching practice, LLCA has what you need. Thank you again for spending this time with me today. I hope you’re feeling inspired, empowered, and ready to take this next step in your coaching journey.

If you have questions—if you want to learn more about Love Life Coach Academy, let’s hop on Zoom together! You can schedule time with me at nancylevin.com/yes

I’m here to help you make the best decision for you and your future. 

Nancy: Thanks so much for joining me today. I invite you to head on over to nancylevin.com to check out all the goodies I have there for you. And, if you’ve enjoyed this episode, please subscribe, leave a rating, and a review. I’ll meet you back here next week.