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Episode 71: The Myth of Multitasking with Thatcher Wine

In this episode...

Today, we are joined on Your Permission Prescription by Thatcher Wine. Thatcher is the founder and CEO of Juniper Books, a company based in Boulder, Colorado that specializes in custom-curated libraries and beautifully designed book sets. Thatcher has long been an advocate for reading as a form of self-care and a means to build focus in the digital age, concepts that form part of the foundation of his latest book, The Twelve Monotasks: Do One Thing at a Time to Do Everything Better.

Thatcher’s monotasking philosophy took shape as he grew Juniper Books and weathered numerous personal challenges, including a life-threatening cancer diagnosis. Four years ago, The Twelve Monotasks combines Thatcher’s personal experience with research into neuroscience, productivity and mindfulness.

Now, Thatcher is sharing his story, telling us about his Monotasking philosophy, and reminding all of us that it’s okay to put down our phones, read a book, and do one task at a time.

Listen to Your Permission Prescription: Episode 71 to learn about Thatcher’s Monotasking philosophy and the myth of multitasking

What I Discuss & Highlights From Episode 71:

  • How the “myth of multitasking” or task switching makes people LESS productive
  • How societal pressure to “Do it all” led Thatcher to research mindfulness and create his monotasking philosophy
  • The most helpful strategies to help you feel less distracted, set boundaries, and be more productive with monotasking
  • How Thatcher decided to remind people that real life is better than what’s on your phone by bringing back the printed book experience

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